Expert answer:Chapter 7 & 8

  

Solved by verified expert:1) Open the Chapter 7 & 8 Practice Questions document below. Practice for Ch 7 and 82) Read through the document and write down the answers to your practice questions. 3) Check your answers against the answer key at the end of the document. 4) Write down what you learned from the practice questions.
practice_for_ch_7_and_8.pdf

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7/20/2015
Practice for Chapters 7 & 8
Write down your answers to the practice questions and then check
them against the answer key at the end.
Survey Invite/Introduction
Dear FIU community member:
shopFIU would like to hear from you regarding
your experiences with our on campus services.
Below is a link to our customer service survey.
Your answers will help us identify areas for
improvement in the services we provide for you.
Please click HERE to take the survey. It should
take between 3-5 minutes to complete.
Thank you for your time. We highly value your
feedback and will use it to continue to improve
our services.
• Look at slide 15 from the Ch. 8
notes and look for the following
intro components:
• Survey sponsor
• Survey purpose
• Request for participation
The Office of Business Services
DC 123
305.348.2187
shop.FIU.edu
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Question Evaluation Sequence
• When looking at evaluating survey questions you should ask yourself
the questions below in the following order:




Is the survey question categorical, metric, or open-ended?
If it’s a metric question, is it natural or synthetic?
If it’s a categorical question, is it dual choice or multiple choice?
What type of scale is used in the question? (i.e. Likert, Semantic Differential,
Stapel)
Now, let’s practice…
Write down your answers to the practice questions and then check
them against the answer key at the end.
2
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1) Identify the question type.
a) Categorical
b) Metric
c) Open-ended
2) Is the top question…?
a) Dual Choice
b) Multiple Choice
3) Is the bottom question…?
a) Dual Choice
b) Multiple Choice
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4) Identify the question type.
a) Categorical
b) Metric
c) Open-need
5) What type of scale is being used
in this metric question?
a) Natural scale
b) Synthetic scale
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6) What type of scale is being
used in this question?
a) Semantic Differential
b) Stapel
c) Likert
d) Graphical
7) Would you call this a …?
a) 3-point scale
b) 4-point scale
c) 5-point scale
What if the survey asks the respondents age?
• Is that a categorical or a metric
question?
• The answer is … it depends on how
the question was written.
• In the top question, the
respondent would write their age
in the text box provided. In the
bottom question, they would select
the range or category that their age
falls into.
• Please provide your age.
___ years old
• Which of the following best describes
your age?






Under 18
18-24
25-34
35-44
45-54
55+
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8) The top question would be
classified as?
a) Categorical
b) Metric
c) Open-ended
• Please provide your age.
___ years old
• Which of the following best describes
your age?






Under 18
18-24
25-34
35-44
45-54
55+
9) The bottom question would
be classified as?
a) Categorical
b) Metric
c) Open-ended
What if the survey asks a question like this?
10) Identify the question type.
a) Categorical
b) Metric
c) Open-need
11) If it is a metric question,
would you classify it as….?
a) Natural scale
b) Synthetic scale
• On a scale of 1 to 5, how
important is it that the food on
campus tastes good?





1 ……Extremely important
2 ……Very important
3 ……Somewhat important
4 ……Not very important
5 ……Not at all important
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Answer Key
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
A
A
B
C
A
C
C
B
A
B
B
7

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